Must! Charities is a very well-known & well-loved non-profit on California’s Central Coast. They identify the most critical community needs, vet organizations that are serving those needs, then invest in their community’s infrastructure so that organizations are well positioned to create positive, measurable change for years to come.

Must! Charities is a magnet in the community and has accomplished mountainous goals that has greatly and positively impacted many lives. We are proud to have stepped in and helped them position their brand in a way that feels high-end, professional but feels homegrown like the people in San Luis Obispo County. We worked alongside @barrygoyette on the logo design and brand photography.

Since their rebrand, we have also helped them with some brand collateral projects such as print, apparel and promotional design. We have also done some event photography for them as well. It is such an honor to design for such an amazing cause!